[caption id="attachment_4590" align="aligncenter" width="456" caption="Probably the greatest moment in all of their lives"][/caption]By Laurence SalfordIn the ongoing quest from the WWE to try and inject a modicum of interest into its PPV’s that aren’t called Royal Rumble or Wrestlemania, WWE has decided to bring back the sorely missed (ahem) Bragging Rights PPV format for 2012. It is replacing the hilariously named Capitol Punishment from 2011, and I don’t think anyone, anywhere, truly cares about this change.<!--more-->I know that it’s a big joke that when looking at the PPV buy rates, Vince just picks the one that has done the worst, blames the name change on the poor sales and picks a different one to drive some interest, but this does really fit the cliche. The reason Capitol Punishment didn’t do well, was because it had a poor build and some dud feuds, including R-Truth vs. Cena, and Del Riovs. Big Show, and probably the worst PPV advert of all time (it featured Obama “answering” some questions posed to him. With hilarious consequences of course).Capitol Punishment as a PPV has no gimmick, which is needed due to the amount of gimmick PPV’s that WWE currently pushes out there, but to replace it with the PPV with the worst gimmick of all time makes no sense to me. Bragging Rights as a gimmick means that a Raw vs. Smackdown tag team main event takes place, with the “winners” getting to take home this illustrious trophy:Glamorous.They then get the brag to the other show about how awesome they are at winning a tag team match that no-one cares about. The only successful gimmick that WWE has invented recently is the MITB, which has translated into a successful mainstay PPV, but alas, when Bragging Rights rolls around in 2012, WWE will half-heartedly promote it and then drop it like a sack of spuds when it sells worse than Capitol Punishment, and 2013 will see the return of some other dud title, like Cyber Sunday, Fatal 4 Way or Punjabi Prison Pandemonium.